Artyom Lebedev

Artyom Lebedev

Samara, Russia

Calligrapher, type designer

Artyom Lebedev is a calligrapher and a type designer.

He uses CorelDraw, Adobe Photoshop, and Illustrator.

In May 2008, he took part in organizing the International Exhibition of Calligraphy, a project by Sokolniki MEC.

Since 2005, he has been an independent artist. He cooperates with many Moscow-based publishing houses.

From October 2003 to August 2005, he worked as leading designer in Grand Card, a company dealing in greeting cards, postcards, invitations, and diplomas.

Being a master of script design, he creates ornamented inscriptions for festive postcards and advertising brochures (not digitally generated but drawn by hand).

In 2003, he graduated from the Samara National Academy of Culture and Arts. 

In 2002 he was the leading designer for the Duglins creative workshop. He participated in the development of corporate style, logos, image advertising, letterheads, booklets and other printed products. 

In 1999, he was the leading designer for Prospect, a full-cycle advertising agency (Samara). He took part in elaborating an advertising campaign for Pino and Golden Garden nuts (Moscow). The project was successfully implemented in Summer 2002.

In 1994, he graduated from the Samara Artistic School, majoring in art design, and entered the Samara National Academic Theater of Opera and Ballet as artist/editor in advertising (1994-2003).

He combined work in the theater with work in advertising agencies. 

Since 1993, he has been an outdoor advertising designer with Ad Mart advertising agency (Samara). He developed the project for the first promo campaign for Coca Cola in Samara. The project won the contract and was implemented by the agency.

“Calligraphy is a great art, the art of depicting a word. This is both a drawing and a letter. Calligraphy brings real esthetic enjoyment, be it a greeting inscription or children’s soul-stirring inscription of “mommy”. Let’s take an example of a postcard. Most postcards cannot do without a beautiful greeting inscription. And we can observe whole semantic inscriptions and drawings being derived from a beautiful calligraphic inscription. We can observe flowers, hearts, anniversary figures appearing from letters. In this sense, calligraphy is not just art but a multi-purpose art, which delivers not only esthetic enjoyment but also bringing a certain sense”.